On the basis of the medical and mechanical analysis and explanations in this paper the visco-elastic simply supported beam model is proposed to treat the displacement wave of the blood vessels. The relationships between the displacement wave and blood vessel elasticity as well as the viscous dissipation of the blood and blood vessel are obtained. The corresponding relations of such kinds of pulses in the traditional Chinese medicine as smooth pulse, surface pulse and deep pulse to the displacement waves of blood vessels are also found. The computational results are in good agreement with those acquired in the experiments with ultrasonic wave.